May 15, 2012. Calories: 25: Calories from Fat: 10 %DV. In April, Hidden Valley launched its newest ranch dressing: Hidden Valley For Everything. Roll over image to zoom in Nutrition Facts. Lindsey Montague, art director Michael Blaney, creative director Sabrina Bajaj/Kay Gautraud, art producers Connie Conway, producer Kraft, client “We got a call about this project for Kraft with not a lot of lead time. Not to be outdone, in May Kraft rebranded its line of dressings as Anything Dressings. TBWA\Chiat\Day\LA needed 200 plated recipes shot in Los Angeles to kick off their Kraft Anything Dressing campaign. Amount Per Serving. Kraft : Anything Dressing Bottles. Recently I saw a commercial for Kraft’s rebranded salad dressings, which they’ve “named” (or described or positioned as) “Anything Dressings”. Here's an interesting move. Challenge & Key Objectives:Kraft has been a leader in salad dressing with the reputation for being America’s most famous and favorite brand. Contact Information. Zesty Lime Vinaigrette and Chunky Blue Cheese are the newest additions to Kraft Anything Dressings. Company Name BEING Phone 626-755-6275 Email jfryer@me.com Address 1158 West Blvd Los Angeles, CA 90019 US . Anything Dressing, Lite Balsamic Vinaigrette. This new branding was the result of a brief directing the creation of an ownable and disruptive new package for Kraft Salad Dressing. By matucker | 2017-08-31T14:00:39-04:00 April 7th, 2013 | Food & Drinks, xyz misc | 0 Comments. Before & After: Kraft (Now Anything) Dressing by Gina Angie on 06/04/2012 | 2 Minute Read This new branding was the result of a brief directing the creation of an ownable and disruptive new package for Kraft Salad Dressing. Kraft Anything Dressing Takes On Pretty Much Every Other Condiment. It was pretty much a direct attack at Heinz and its cohorts since the slogan on the dressing's label claims it is "The New 'Ketchup.'" Lettuce alone. Kraft Anything Dressing. Kraft Anything Dressing, Lite Balsamic Vinaigrette. Related Entries View All. Kraft Anything Dressing. Kraft Anything Dressings. Photographer Sue Tallon Creative Director Michael Blaney Art Director Lindsey Montague Website www.anythingdressing.com Senior Designer Sharon Aberle Jason Fryer Copywriter Lauren Smith. I put quotes around the word “named” because I’m not sure if this brand evolution involves as an actual brand name change. Serving Size 2.00 tbsp(31g) Serving Per Container 16. Published On . Graphis Inc. Editor's Pick. Each 2-tablespoon serving contains 60-120 calories, 0.5-2 grams saturated fat (of 5-12 grams total), 260-310 milligrams sodium and 1-3 grams sugar. Previous | Next.

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